
BRACES & ROOTS
industry
Health
our role
Brand Strategy, Naming and Visual Identity
Driving Communication Design Braces&Roots Operations
Braces & Roots is a modern dental clinic that combines advanced orthodontic care with a patient-first approach. Ebani collaborated with Braces & Roots to build a distinctive brand identity that reflects the clinic’s commitment to precision, care, and innovation. The engagement covered a complete brand strategy, including naming, visual identity, and digital presence through a bespoke website and app. We also developed a custom CRM system to streamline appointment management and patient communication. The result is a cohesive, trustworthy, and contemporary brand experience that mirrors the expertise and warmth of Braces & Roots.
Our scope included:
Creating a variety of materials to enhance internal culture and employee engagement
Developing visual assets and content to strengthen brand presence
Supporting key initiatives and touchpoints across different business needs
Internal Employee Communication









website branding



We combine creativity with strategy to deliver results-driven solutions.
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