IndusInd Bank
industry
Banking & Financial Services
our role
Brand Strategy, Naming and Visual Identity
Strengthening Regional Presence for One of India’s Leading Banks
IndusInd Bank is a prominent universal bank with a vast network serving over 2.5 crore customers through nearly 2,000 branches and 5,000+ distribution points across India. In South India, we have supported IndusInd Bank’s regional growth by managing end-to-end branch setup and readiness, ensuring each location is fully prepared for seamless customer operations. Our work spans customer-facing communication, internal and external branding, and targeted marketing initiatives, all designed to reinforce the bank’s reputation for excellence, innovation, and customer trust.
Our scope of work included:
Designing internal collateral to educate customers on the bank’s products and services
Executing marketing initiatives, including publication and magazine advertisements
Delivering outdoor campaigns such as billboards, leaflets, and BTL activations
Supporting high-net-worth (HNI) events and corporate gifting initiatives
Brand Setup & Marketing Collaterals
We combine creativity with strategy to deliver results-driven solutions.
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